Startups and Digital Marketing

I balance my days working on startups and digital marketing.

Startups are mostly for myself and digital marketing is for companies.

I have performed digital marketing for companies for a while now. It's an interesting industry.

Digital marketing revolves around a few things in my opinion.

1. Secrets. What that means is if you have the information, certain parts of digital marketing is so easy you don't need any help if you want to save money. Not everyone wants to, some do.

2. Trust and luck. Finding someone or a digital marketing company who knows what they are doing and has your best interests at heart. I will go on record and say there are many talented companies and there are some that aren't. It's the same as with anything.

3. Figuring out how to best utilize resources of time and money. Creating the best digital marketing plan to grow. That includes short term and long term.

4. Another is interaction with the client and team. That feedback can be crucial.

5. Remember if you have a digital marketing professional who is knowledgeable and on your side, it's not you vs him or her. Your on the same team.

What that means is, sometimes clients have my back completely and other times clients try to paint me into a corner. That is why I'm 100% transparent upfront. I don't guarantee anything besides I'll give you my best information and implementation.

There are so many variables these days, it's hard to guarantee results. I can't always predict how people are going to react to your brand. I can't control your companies reviews, etc.

Some of the things I enjoy most about digital marketing for companies include meeting new people and being able to work from almost anywhere there is an Internet connection